Top 5 Social Apps Performance in El Salvador Q4 2024

In the final quarter of 2024, the top social apps in El Salvador exhibited varied performance trends across downloads, revenue, and active user metrics. Here's a closer look at the data, provided by Sensor Tower.

TikTok - Videos, Shop & LIVE saw a consistent rise in weekly revenue, culminating at around $39.8K by the end of December. Downloads also surged, peaking at approximately 56.2K in mid-December, while weekly active users remained stable, hovering around 2.2M throughout the quarter.

MeYo : be friends experienced a varied revenue trend, reaching a high of $1.9K in late December. Downloads, however, showed a notable decline, dropping from 1.7K to about 691 by the quarter's end. Active users followed a similar downward trend, ending the quarter with approximately 3.2K.

Instagram maintained a steady revenue stream, with weekly figures around $1.7K. Downloads increased towards the end of the year, peaking at 29.9K in mid-December. Active users remained robust, consistently exceeding 2.3M.

Grindr - Gay Dating & Chat showed a moderate revenue increase, reaching about $1.7K in late December. Downloads rose slightly, culminating at 536 in the same period. Active user numbers remained relatively stable, closing the quarter at approximately 7.2K.

Finally, Facebook displayed a consistent increase in downloads, reaching a peak of 37.4K in early December. Revenue remained steady, averaging around $1.3K weekly. Active users peaked at over 3.4M in early December before a slight decline towards the end of the quarter.

For more detailed insights and data analysis, visit Sensor Tower's platform.